Luxe Branding shoots are a one-day photoshoot where we set your business up with an entire library of content. We capture all types of branding images that suit a whole host of applications (like socials, website, marketing materials and more). It’s an enjoyable day where you aren’t rushed, we can do outfit changes, move through different settings, have some fun and allow your creativity to shine through so that your audience gets a great idea of who you are and how passionate you are about what you do.

Sasha is a creative, and there’s nothing more exciting for creative people than seeing a behind the scenes. People LOVE a sneak peek! It’s not just about having photos of your products… if love, care and hard work go into what you create, then images that give that coveted ‘peek behind the curtain’ look are very enticing and engaging.

There are so many ways and strategies to rank high on Google searches, but as a personal branding photographer, I'm going to share a few tips on how you can use your new brand photos to help you increase your SEO and get found by the right people quicker.

If you’re an entrepreneur who’s just starting out, chances are you sometimes feel overwhelmed with all of the costs that go into starting a business and promoting your personal brand. It can be really challenging to distinguish a smart investment that’ll lead to more money down the road from an investment that’s just a waste of your already limited funds. But certain investments can make all the difference!

Having the luxury of time, your full day branding photoshoot will be spent capturing a library of photos that support your business and show off it’s beauty and unique point of difference. Whether it’s for impactful social media content, or content for your website or marketing materials, the wide range of photos are all cohesive, and all ready to be used to catch the eye of your audience and deliver your message.

The festive season can be a tricky time for some businesses when it comes to posting content. Depending on what you do, Christmas can be a busy, or very quiet time of the year and having the right content can help you stay connected to your audience no matter what. Here are 8 Holiday content ideas for your business or personal brand!

A Luxe Branding Experience is more than your average personal branding photoshoot - it’s an all-inclusive day of content creation while having fun and feeling pampered. Running a business can be busy and finding time can be hard. So let’s set aside one single day, and get a year’s worth of content!

In order to get the amazing benefits of great personal branding photos, you’ve got to have a totally successful photoshoot first. You don’t want to risk making any mistakes that undermine the power of your photos! Here’s what to make sure you DON’T do at your personal brand photoshoot.

Good personal brand photos can transform your entire business. They have the power to make your intended audience connect with you on a deeper level, trust your expertise, and want to support you with their business. So how can you make sure the photos you get from your personal brand photoshoot are the best they can possibly be? What exactly is it that makes a personal brand photo great? Overall, it comes down to three things.

Stacy’s personal branding photography session was all about getting the variety that she needed, ranging from headshots, lifestyle brand images and stock photos, to launch her new business. Most importantly, all the content is custom - unique to Stacy - to help her business and brand stand out.

My day spent with Allyson from @old2bold was amazing for lots of reasons. Firstly, because I just LOVE capturing people in their element, working with their hands and getting creative. This branding session was just so fun because through restoring her amazing pieces, Allyson feels she gets to give them a new opportunity to tell their story. I feel the same way about photography, I love getting to help business owners tell their story and share their brand with the world.

For this recent personal branding session with the beautiful Sarah-Jane Meeson, the brief was to create content for all three of her businesses. By having a just a few different outfits and props, Sarah-Jane was able to get tonnes of content for all three of her businesses in a half day personal branding session!

Investing in professional headshots is just as important as investing in the design of your logo - it’s one of many parts that make up your brand identity and the benefits are endless….

Nowadays, it’s more important than ever to totally own who you are. In a world that’s increasingly digital, your personal brand is what tells people who you are, what you do, and what makes you worth caring about. Here’s a step-by-step checklist to create your personal brand and help people discover the real you.

You’ve probably heard of wedding photography, family portrait photography, and portrait photography. But what exactly is personal brand photography? How is personal brand photography different from just getting a new set of headshots? What is it that makes a personal brand photoshoot so unique? We’ll answer all of your questions here.

Personal branding goes so far beyond your website design, the fonts you choose, and your logo. It’s all about the story you want to communicate with the public. It’s about what you have to offer to your clients — the skills, qualities, and experience you have that set you apart from the rest. So many different elements go into building your personal brand, but the photos you use to tell your story are especially powerful. Here’s why personal brand photography is so important for you and your business.

In today’s fast-paced digital market, fresh and original content is essential. Customers are more savvy than ever in looking for products and services that match their needs. Incorporating a professional personal branding photo session into your marketing budget might seem unnecessary, but when you see how much usage you get out of one session, it really is a smart business investment.

This fun lifestyle brand photography session was for the new kids boutique label, Jnr St. To make sure we hightlighted the urban street feel of this custom designed children’s clothing line, we found an amazing location in Western Sydney that has set up an old train as a kids playground. We got the urban look while still making sure the kids were safe and had a fun time!

Setting up a professional branding photoshoot is a great way to create personalised, custom content for your website, social media channels and marketing campaigns.

Recently I had the opportunity of doing a commercial photography shoot with the fabulous Jules Read - a custom jewellery designer in Western Sydney.